Let’s get straight to the point — as a SaaS founder or a B2B marketer like myself, you’ve realized that building a product is half the battle; the real war is distribution, acquisition, and growth. And while everyone talks about ads, content, SEO, and community, one tactic still works like a charm (if done properly) is it:
You guessed it. Cold outreach.
I understand that you are saying:
“Cold outreach? Isn’t that a bunch of spammy emails and automated LinkedIn DMs?”
It can be. But it doesn’t have to be, as long as you have a proper strategy for it.
As a founder and as someone who uses outbound as part of my systems, I have tested, trialed, and even built outreach systems for SaaS products. I have looked at what the best agencies are doing, worked with some, competed with others, and founded my own features cold outreach agency. You’ll be able to find some cold outreach agencies that have top-rated performance for these strategies for SaaS startups.
In this guide, I will, from the inside-out, give you the breakdown of the Top Cold Outreach Agencies for SaaS Startups in 2025.
We will review them, compare their strengths, and help you evaluate who you should trust with one of the most sacred components of your business, booking qualified sales meetings with your dream clients.
Here’s Why Cold Outreach Remains Unmatched in 2025 (Especially for SaaS)
Why Cold Outreach (and Cold Outreach Agency) Is Still My Weapon of Choice to Scale SaaS in 2025.
1. You don’t have to wait. SEO takes months. Ads require large budgets. Outreach delivers results in days or weeks.
2. You determine the targeting. You are not at the mercy of the interpolation of the algorithm. You can target specific ICPs – titles, company sizes, geography, and funding stage.
3. It scales smart. With AI, automation and personalization, you can potentially reach 10,000 prospects/month – without losing the human element.
4. It’s multi-channel. Email + LinkedIn + Twitter + SMS — you can be wherever your buyers are.
5. It leads to real conversations. Not clicks. Not likes. But actual booked calls with decision-makers. With people who need what you’re selling.
If you’re not including outbound in your growth strategy — in particular, if your SaaS product is B2B — you are literally leaving money on the table.
What Makes a Good Cold Outreach Agency (My Personal Checklist)
There are hundreds of cold outreach agencies popping up right now — most of them are just reselling data and doing templated emails.
So before I partner with or recommend one, I have a checklist:
Do they specialize in SaaS or at least B2B? If they don’t know your space, it’s not going to work.
How do they do personalization? If their version of personalization is simply {{first_name}} and {{company}}, run away.
Do they help you setup your email infra? Warm-up domains, deliverability, DKIM/SPF/DMARC.
Are they able to track cold email to closed deal? Not only open rates.
Do they go beyond email? LinkedIn, SMS, Twitter – it is now 2025. One channel = death.
Are they booking meetings, not just “leads”? Replies are cool – but demos booked or better.
Only a few agencies can check all these boxes. Now let’s look at the ones that can.
Top Cold Outreach agencies for SaaS startups in 2025
Here are my honest thoughts on the best cold outreach agencies for SaaS growth this year.
1. Cold Outreach Agency
My Thoughts: The agency I founded – and also one I’d bet on, even if I didn’t found it.
Website: coldoutreachagency.com
Best For: B2B SaaS companies that want to get pipeline growing quickly
USP: AI-personalized multi-channel outbound + appointment setting
Pricing: Custom (depends on volume, ICP, and complexity)
Yes, this is my agency. But I’m not putting my agency here for vanity’s sake. I started Cold Outreach Agency because I was tired of seeing startup founders waste time and money on agencies that promised the world and didn’t deliver.
We do one thing: Book high quality meetings with our SaaS clients with their ideal customers.
What makes us different?
Human + AI Data Scraping – We don’t just pull a list from Apollo. We build a hyper-targeted, verified lead list through intelligent scraping + human validation.
Ultra-Personalized Outreach – No generic cold email. We build 3-5 personalized lines per prospect using AI + contextual research.
Omni-Channel Sequences – We don’t just use email. We hit Email, LinkedIn, Twitter, and SMS.
Appointment Setting Done For You – You just close. We handle prospecting, replies, and meeting booking.
Full Tech Setup – Set up subdomains, inboxes, warmup tools, SPF/DKIM/DMARC etc.
Whether you’re selling a CRM, dev tool, HR platform, or SaaS for agencies — we have a playbook that works. We have run campaigns that booked 100+ demos in less than 60 days for some of our SaaS clients.
Bottom line: If you are serious about outbound growth, and you want to work with a team that will treat your brand like their own, let’s chat.
2. Growth Rhino
Website: growthrhino.com
Best For: Funded SaaS startups looking to aggressively scale MRR
USP: High-quality copy + conversion-centric analytics
Pricing: About $3,000-$6,000/month
Growth Rhino is a great Canadian-based agency that has helped SaaS brands grow through outreach strategies for years. What I love about them is they have a laser-focus on metrics that matter:
Lead > Reply Rate
Reply > Booked Call
Call > Sales Opportunity
They do not just write catchy emails. They are obsessed with conversion.
They also provide:
1. Multi-touch sequencing
2. ICP research
3. Copy testing
4. LinkedIn outreach and re-targeting
They work with SaaS teams that are funded, need real pipeline generation, and have reps that can close deals.
3. Nerdwise
Website: nerdwise.com
Best For: Pre-revenue SaaS founders who want enablement + support
Their Offerings: Outreach dashboard + enablement + automation
Pricepoint: ~$1,000–$2,000/month
Nerd Wise can be seen as a more “productized” outreach agency. You can think of it as a sales enablement platform with a done-for-you outreach team in the backend.
They do the:
1. Prospect list building
2. Campaign building
3. Dashboard reporting
4. Email / LinkedIn sequence automation
They also give you full access to client portal that allows you to view opens, clicks, replies, and conversions in real time.
Great for Founders who want visibility, control — and not have to do the manual copy and paste work.
4. Boundless Labs
Website: boundlesslabs.com
Best For: Premium SaaS businesses that sell high-ticket items
USP: Brand-first copy and thought leadership outreach
Pricing: High-end pricing, starting at approximately $5K a month
If you have a SaaS product that sells for $200 a month, stay away from this agency.
But if you are selling to VPs, CTOs, or large teams where you have very expensive ACVs, Boundless Labs will help you build luxury-level outbound campaigns.
Three criteria that they meet at an elite level:
1. Deep expertise in copy writing
2. Content-first outreach (case studies, whitepapers)
3. Strategy-led engagement (observe the funnel before you email anybody whether you want to eschew)
They position your SaaS not as “another tool” but as the solution to a strategic business problem, which is worth its weight in gold for enterprise deals.
5. HeyReach Agency (by HeyReach tool)
Website: heyreach.io/agency
Best For: SaaS founders looking for quality but automated LinkedIn outreach
USP: LinkedIn-first multi-account agency
Pricing: ~$2,000–$4,000/month
HeyReach began as an excellent LinkedIn outreach tool, and it recently launched its agency. If your ICP is active on LinkedIn which for a lot of SaaS startups they are
HeyReach is an amazing option.
They offer:
1. LinkedIn multi-account automation
2. Account warming & safety
3. Persona-based messaging
4. A/B testing on outreach angles
It’s less email-focused and perfect for product-led SaaS companies, especially if you have users on LinkedIn on a daily basis.
DIY Tech Stack (If You Want Full Control)
Tools to Use
1. Uplead or Clay.com – for verified data
2. Smartlead or Instantly – for cold emails
3. ChatGPT or Jasper – for personalized lines
4. Mailwarm + Inbox rotation tools
5. VAs for follow up and list cleaning
This is how I started – building outreach systems on my own.
This is more work. But it is cheaper. If you are bootstrapped or want to learn about the entire process before outsourcing, it is great.
But if you don’t want to spend 15 hours / week setting all this up, just hire one of the agencies I’ve listed above.
In Closing: Outbound in 2025 Is an Amazing Tool — Use it Responsibly
Here’s the deal. Cold outreach isn’t magical. It’s not a hack. It’s a channel. A channel that requires thought, tools, testing, and most importantly…strategy.
But if you nail it? It can literally add $100K+ to your MRR.
The secret is picking the right partner. Someone that understands your niche. Someone that won’t destroy your domain reputation. Someone that values your prospects as humans, not a number of emails sent.
And if you are looking for one of those — you know where to find me.
Whether you’re at the beginning of your outbound journey or want to take an existing channel to new heights — Cold Outreach Agency is here to build you a system that doesn’t simply book meetings, but books revenue.
Ready to scale your SaaS startup with cold outreach that actually works?
Frequently Asked Question
1. Why should SaaS startups still invest in cold outreach in 2025?
Cold outreach is more powerful in 2025 than ever before, because it is no longer bulk-emailing. Get down to smart targeting with AI-based personalization and multi-channel approaches (email, LinkedIn, SMS, Twitter) so that you reach directly to the people who could need your solution. Unlike SEO or Ads, outreach can get you faster results, total control over targeting, and direct, real conversations with the decision-maker.
2. How is Cold Outreach Agency different from other outbound agencies?
We don’t execute cookie-cutter campaigns. At Cold Outreach Agency, we combine AI+human intelligence to build ultra-personalized messages, verified lead lists, and true omnichannel sequences. More importantly, we don’t stop at leads or at replies-we book sales-qualified meetings so your team just focuses on closing.
3. What kind of SaaS startups do you work with?
We mostly do B2B SaaS startups-whether selling dev tools, CRM, HR software, or vertical SaaS platforms. We’ve worked with funded startups, founders who’ve bootstrapped, and scale-ups aggressively increasing their MRR because of outbound. If you have a clear ICP and a sellable product, we can build your pipeline.
4. Do you help with setting up email and are deliverability problems your concern?
Definitely-that’s super important. We handle everything technical from A to Z: setting up the inbox, subdomains, warm-up tools, SPF/DKIM/DMARC configuration, and much more. To us deliverability is like a life-or-death thing; we protect your sender reputation so your emails land in the inbox, not in spam.
5. What kind of results can I expect? How soon?
Results do depend on the industry, ICP, and offer; however, most of our clients start seeing booked meetings within 2-4 weeks after launch. We’ve run campaigns generating 100+ demos within 60 days. We track down everything bringing open rates to revenue so you have a clear ROI, unlike vanity metrics.
